Lincoln businesses ‘thrilled’ that Christmas Market 2021 will return this December

Lincoln companies have expressed their joy at the December Christmas market.

This December, the city’s famous Christmas market returns – subject to government restrictions – and traders are now encouraged to apply for a stand as soon as possible.

We drove up Steep Hill to speak to business owners about how beneficial the popular German market is to them.

Benjamin Wilce, 31, owns The Straight and Narrow pub at the base of Steep Hill in Lincoln and is delighted with the extra traffic they get.

He said, “The Christmas market is probably our busiest weekend of the year. We missed not having him last year for obvious reasons.

“We have so much traffic for our location and it brings tourism to the city, which is great.

“It’s great for this stretch of Lincoln especially, but it’s also good for the church in general.

“It’s also a lovely moment of fame for Lincoln because it gets so much attention. It will be nice to have it again.

“We have a special drink called Blazer that we brought with us especially for the Christmas market and that we serve on a hip flask as a winter warmer for customers.”

The Straight Narrow can’t wait to serve some winter warmers on the market weekend

Robert Mansfield, 52, is the owner of Steep Hill Wines and also welcomes an influx of customers.

“The return of the Christmas market is fantastic news for us.

“Not only does it give us a big boost to trading for the four days it’s running, but it also prepares us for the next 12 months.

“Many people come back to our website and visit it again in the following weeks or months.

“It is brilliant news that it will continue.”

Steep Hill wines always get a lot of business at the Christmas market

Andrew McDonald, 59, is the owner of The Pot Shop and says he misses the “feel” of the Christmas market.

He said, “This is good news for me, and it is good news for Lincoln. It’s what Lincoln needs.

“This is great news for companies on Steep Hill. But it’s not just about a trading weekend.

“It’s about the feeling you have when the Christmas market is running, that’s really something special.

“That’s why I’m very satisfied.”

Andrew McDonald of The Pot Shop can’t wait to get the ‘feel’ of the Christmas market

However, some haven’t experienced the hustle and bustle of being a business owner during the busy weekend.

Johann Bridges, 45 and owner of Lincoln Eco Pantry, said: “We are very excited because this will be our first Christmas market.

“We’ve only been open six months, but we know how big the Christmas market is for Lincoln and for businesses. It’s such a shame so much has been canceled so this is going to be great.

“I’m originally from Essex, but I’ve been in Lincoln for 13 years so I know how big the Christmas market is.

“It’s a little scary, but I’m excited.”

Johann, left, here with salesman Alex Capper, 27,

Gabrielle Jones, 29, who owns the town’s Lapia Art Shop, is also looking forward to seeing it firsthand.

“This was my uncle’s shop, but I took it over in February last year, so this is my first Christmas market.

“It’s usually the best week of the year so I’m really excited. It’s so helpful after the last 18 months we’ve had. Obviously we missed the market last year so it’s nice to have something on that we can look forward to it.

“It will be nice to experience it for yourself and see how busy it is.”

It’s Gabrielle’s first Christmas market since taking over her uncle’s shop in February 2020

However, not everyone is happy about it.

Sasha Drennen from Lindum Books said: “We haven’t decided yet whether to open during the Christmas market as it actually wasn’t that good for us as our regular customers find it quite difficult to reach us during the Christmas market is on.

“We are disappointed that the SteamPunk weekend will not take place because it is unsafe, but the Christmas market will.

“Without the Christmas market, we had a record December last year.”

The owner of Lindum Books fears that the market will no longer come to regular customers on the weekend

In general, it looks like Lincoln is looking forward to having the market back so they can sell food, drinks, and knickknacks to town before a – hopefully – normal Christmas festival.

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